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Product Page Optimization

Product Page Optimization

Some fixes to the Arc'teryx product page for an improved customer experience.

Nov 2025

Case Study

Personal Project

Overview

Arc’teryx is a premium outdoor clothing brand known for technical innovation. This case study covers the process of refining their product page to meet ecommerce best practices.

Goals

📈

Improve info hierarchy

🔍

Improve info access

🎯

Optimize CTA visibility

Overview